Master of Science in Public Relations Innovation, Strategy and Management

School Overview

USC Annenberg's online Master of Science in Public Relations Innovation, Strategy and Management program prepares professionals to advance their careers in brand communications and adapt to the changing public relations landscape. Through courses in strategic planning, multi-platform content creation, and storytelling with data intelligence, you’ll be capable of leveraging fundamental PR theory, innovative technologies, and strategic problem-solving to lead authentically in your organization.

University of Southern California, Annenberg offers:

#1 school for studying communication and media in the U.S.

In 2021, QS World University Rankings named USC Annenberg among the foremost schools for studying communication and media in the world.^*

Earn your master’s degree in 12 months

Students can complete their master’s on a one-year or two-year track. 100% online and no GRE or GMAT required.

Lead and transform the evolving media & communications landscape

• Develop essential leadership skills needed to advance in your career
• Drive innovation and inform decisions through data, strategy and creativity
• Create strategies that address diversity, inclusion, equity, and access (DIEA) challenges within the workplace and beyond

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